Outreach Team Goals for the Spring 2009 Semester

Subteam Leader: Scott Freyburger

Outreach team members

• Brandon Schumacher
• Chi-Chi Lin
• Min Bu
• Scott Freyburger
• Narayana Pappu
• Trang Pham
• Joe Redondo
• Jacob Van Almelo
• Eunsol Choi

Public Relations Working Group

PR Working Group Director: Brandon Schumacher

PR Working Group Organizers

Chi-Chi Lin Wiki Master:

• Updating wiki design and content
• Connecting with Leopoldo in Honduras and coordinating the translation of the wiki into Spanish
• Redesigning the poster using new pictures that catch the observers attention visually and conceptually
• Printing more pamphlets and distributing them to all admissions offices
• Consider redesigning the pamphlets,
• Redesigning the fliers, making them more visually catching

Min Bu Event Organizer:

• Requested event and presentation organization
  • Specifically organization of an event entails: finding AguaClara members to run the event, contacting the event requester and asking if there are specifics that they would like us to cover, verifying the date and adding to the upcoming events page and the AguaClara calendar, designing a power point presentation to use, organizing the demo plant (verify all parts are included, chemicals, clay), determining what hardware will be available at the site of the presentation i.e. computer with overhead projector, or will the AguaClara presenter have to bring the projector and computer, or will the presentation be strictly verbal with the use of non-digital visuals
  • Presentations ideally will consist of two team members, one experienced AguaClara
    veteran and one new team member that has never given the presentation before
  • Great AguaClara public speaking veterans would include Nicole Cecci, Sara Schwetschenau, Sara Long, Ian (the snake) Tse, Jacob Van Almelo, Matt Hurst, and Scott Freyburger just to name a few
• Search for departments, classes, and specifically professors that we could pitch the idea that an AguaClara presentation would benefit their work and ours
• When the above departments, classes, or professors are identified, organize the event

Brandon Schumacher Public Relations Working Group Manager:

• Organization of public relations events here on campus
• Keeping the Public Relations Working Group focused and on task
  *List of journals and magazines that could eventually be contacted
  *Contact SGA, different colleges at Cornell, different schools around
  country who are working on similar projects, PAHO, WHO, Medicines Sons
  Frontier, large newspapers and news agencies (NYTimes, CNN, etc.),
  Starbucks(Ethos)
• Create a list of people that would be educational speakers for AguaClara classes next semester
• Organization of Cornell Club presentations
  • Determine where everyone in AguaClara is from (state, country...)
  • Determine location of AguaClara alumni
  • Determine if there are Cornell clubs in that areas and then attempt to organize presentations at the clubs during school breaks (spring break is coming up)
• PR for the four community's plant
  • Find out when the inauguration date is
  • Ask Tamar and John to take lots of good pictures
  • Write up an article and investigate submitting it to the Water Advocates eNewsletter
  • Contact the Cornell Chronical and get a piece done on the plant inauguration
  • Contact Cornell Press Relations
• Search for other water forums or publications to contact about the four communities event
• When writing about the water plant stress that it will be servicing 15,000 people
• Jobs for the new student organization:
  1.Submit letters to journals, magazines and newspapers
  2.Help pass out fliers, hang up posters and speak about project in classes and campus events
  3.Help run fundraising plans and projects for AguaClara
  4.Assist in minor lab management
  5.Help make phone calls and network
  -Waiting on AguaClara blurb from the Grant guys and also on the activation of the student organization itself.

• Ideas for Fundraising:

1.Make announcements about AguaClara on local radio and newspaper adds
2.Reach out to Alumni
3.Walk-a-thons, 5ks
4.T-Shirt sales (floc quips)
5.Massive email/mail campaign to potential contributors

Fund Raising Working Group

Fund Raising Working Group Director: Joe Redondo

Fund Raising Working Group Organizers

Narayana Pappu Budget Manager:

• Gather financial information, develop and organize the budget into a clean and easily readable format. Use IAF Grant as the basis to develop the framework
• Submit application for Public Service Center affiliation. Follow up on it with additional material if required
• Register AguaClara as a student organization
  • Develop Constitution prior to the end of the moratorium
  • Write up a descriptive plan of exactly what the organization will consist
  • Lead class on February 23: forum proposal to class, receive input from other AguaClara teams, construct the bye laws on the basis of the discussion
• Explore the possibility of developing a working relationship between Aguaclara and other Colleges in Cornell (mainly ILR)
• Submit grant applications (IAF and others) along with Joe
• Investigate possible microcredit sources with the help of Scott

Trang Pham AguaClara Before and After Organizer:

• Logging significant AguaClara events (four communities plant inauguration...) throughout the semester and creating a alumni newsletter to send out at the end of the semester
  • Looking into whether the alumni news letter should be print or electronic
  • If print is chosen, coordination with Chi-Chi on a design
  • Locate the alumni email list that is located on the AguaClara Gmail account
• Organizing a future AguaClara student team member list serve
  • This would consist of sending a welcome email with the option of leaving the list serve if desired
  • The list of students names (ask Scott for the list) and email addresses should be organized neatly in the AguaClara Gmail account: Sign in name: CUAguaClara
• Determine the date for course registration and send an update/reminder email about the progress of AguaClara to perspective students

Jacob (all around good time) Van Almelo Outreach Returning Member Resource:

• Using his boundless energy to motivate and encourage the rest of the team
• Organization of cross listing AguaClara at Cornell
• Answer questions that new team members may have about past Outreach events
• Organizing locations around campus, including outside of engineering school for posters to be placed, specifically the admissions office
  • Includes getting permission from different departments to have posters placed in there buildings
  • Having posters printed to appropriate size, use Chi-Chi as a resource, she knows posters
• assist Narayana in AguaClara forum design
  • Specifically organizing the class discussion on February 23 on the constitution
• In charge of placing AguaClara redesigned fliers around campus and around town
  • both Green Star locations, Wegmans, Public buildings, Tcat buses... or Tcat bus stop locations
• Organize a presentation with Min for the Ithaca Echo Village
  • Title it sustainable water treatment and they will love it, maybe they would help organize a fund raiser
• Look into different fund raising opportunities outside of Cornell, locally in Ithaca (Churches...etc.)
• Pilot pant:
  • Clear detailed operation instructions
  • Calibrate the flow rates, label on plant what hole or height corresponds to which flow rate
  • Determine appropriate amount of dosing based upon incoming flow and clay concentration, to form readily settling floccs
• Clean the demo plant so it is ready for AguaClara presentations

Eunsol Choi Education Manager:

• Organize a specific plan for education of communities that will be receiving AguaClara plants
  • This will take some research, start by determining how this was done in the past (ask Monroe)
  • Do a literature search on implementation (education) of social benefits (water, and sanitation) in developing countries, Scott will help you with this
  • Design a process for educating the community about the benefits of the water treatment plant
  • Look into the current guidelines for educating plant operators, are the current guidelines still valid, are they specific enough or do they need to me simplified, are all AguaClara designed technologies included (chemical doser?)
• Write thank you emails to donors
  • Be specific, describe where their money went and what it was used for
  • Send pictures to them
  • Create a list serve using the AguaClara Gmail account and keep them updated with AguaClara events
  • AguaClara Gmail Account: User Name: CUAguaClara
  • First on the donor list is: First Congregational Church in Ithaca, find out how much money they donated, where it went, and then write them a thank you, send the thank you letter to Scott, Nicole Cecci, and Monroe for editing before it is sent out

Joe Redondo Grant Design and Funding Working Group Manager:

• Create a general grant template that can be tailored to specific fund requests
• Send Scott information about what resources you are using to write grants
• Keep the Fund Raising Working Group on task and focused
• Compile a data base comprising of possible funders that could be investigated
• Write grants and send them out
• If you don't get a response after sending a grant, contact the organization
• Focus your time on large grants
• If you need help investigating possible funders delegate some of the inquires to other Outreach group members

Scott Freyburger: team organization, team outreach connection with other subteams, organization of team outreach future, possible locations for AguaClara technology spread to other parts of world, national PR