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Public Relations

Group Leader:

  • N/A

Number of team members needed:

  • As many as possible. 10-15 would be reasonable.

Important team member skills:

  • Adobe Photoshop to aid graphics design
  • Adobe Illustrator to create brochure layout
  • Effective communication skills
  • Leadership skills
  • Knowledge of advertisement, business, media communications
  • Creativity and ingenuity

Challenges

  • Get more team members involved with presentations
  • Try to pull together a fact sheet for presenter. Those would be good additional info to present other than the ones already on the slides. 
  • demo plant suite case maintenance
  • Edit the Wiki to weed out outdated information
  • Update the brochure with new projects
  • Ensure continued bi-annual updates through newsletters
  • Enforce the standardized Wiki format by constant updating (not just at the end of the year)
  • Translate Wiki into Spanish including navigation menu as well as content
  • Assign specific subgroups within PR such that different types of PR can be accessed more efficiently. I.E possible set up subgroups of PR that deal with local PR, state/national PR, Campus PR, Student Assembly/RSO/Greek Life/ Sports Team PR.
  • Broaden the medium for PR. I.E. radio, newspapers, magazines, journals, pamphlets, brochures, banners, t-shirts, stickers, posters,etc.
    *Establish a calendar of PR events in August that seeks to promote the project itself while incorporating PR events that surround fundraising, presentations, etc.
    *Draw in students from business, entrepreneurial majors, marketing, advertising, etc.
  • Integrate the PR team with the AguaClara student group by establishing it as a subset of the group itself.